# Mix and Match

An interactive outfitting experience that lets shoppers swap items within an outfit.

## Let Shoppers Build the Look Themselves

As items are replaced, the outfit updates instantly—encouraging exploration, increasing engagement, and turning inspiration into confident, multi-item purchases.

## Increase Product Versatility

Mix and Match helps retailers showcase how a single product works across multiple occasions and looks. By letting shoppers experiment with alternatives, each item feels more flexible, wearable, and valuable.

- **Multiple Styling Options**
  
  Show shoppers different ways to style the same product across use cases and aesthetics.
- **Real-Time Outfit Updates**
  
  As shoppers swap items, the full look refreshes instantly.
- **Encourage Exploration**
  
  Interactive swapping increases time on site and product discovery.
- **PDP-Optimized Experience**
  
  Mix and Match is most effective directly on Product Detail Pages.

## Shopper-Led Customization

When shoppers customize an outfit themselves, they feel more confident completing the purchase. Mix and Match turns passive browsing into an active styling experience.

- **Build Confidence at the Decision Point**
  
  Shoppers feel reassured when they assemble a look that fits their personal style.
- **Interactive Engagement**
  
  Tap-to-swap and carousel-based alternatives encourage deeper browsing.
- **Fewer Styling Questions**
  
  Visual experimentation answers "Will this work?" without leaving the PDP.
- **Higher Conversion Impact**
  
  Retailers see stronger conversion when shoppers engage with Mix and Match.

## Flexible Experience Types

Mix and Match includes multiple layouts optimized for different devices and merchandising needs, with more UI variations planned.

- **Default Mix & Match**
  
  A standard slideout with original items, item details, and swap options.
- **Row Mix & Match**
  
  A horizontal layout with a compact carousel of alternatives.
- **Collage Modal**
  
  A mobile-optimized collage experience with tap-to-swap interactions.
- **Remix**
  
  One-tap refresh that replaces all non-anchor items while keeping the primary product fixed.

## AI Styling Engine

Mix and Match recommendations are generated by Stylitics’ AI styling engine, ensuring every replacement item fits the look, the brand, and current inventory availability.

- **Style Similarity**
  
  Replacements are chosen based on aesthetics, color, silhouette, and pattern.
- **Category Matching**
  
  Only appropriate alternatives appear for each outfit slot.
- **Brand & Merchandising Preferences**
  
  Optional prioritization based on retailer-defined rules.
- **Inventory-Aware Logic**
  
  Out-of-stock items are automatically excluded.

## Shoppers Insights with Inspirational Commerce

130M+

Shopper Sessions Analyzed Daily

200M+

Shoppers Interacting With Stylitics Products Every Month

70B+

eCommerce Events Tracked To-Date

## Trusted by the world's leading retailers and brands

## Get Started

Discover how Stylitics helps retailers inspire shoppers, increase basket size, and unlock the full value of their assortments.